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Five trends in the future tape industry

by:Kint      2020-02-11
At present, China's adhesive tape enterprises still rely mainly on exports. Most of their adhesive tape business relies on exports to drive shopping malls. The operating rate of domestic adhesive tape factories has decreased, and the corresponding orders have also declined, however, adhesive enterprises are not greatly affected. However, for the downstream users of adhesive tapes in China, adhesive tapes used in medical, electronic and real estate industries are imported, and more than 90% of adhesive tapes used in medical treatment are imported, more than 60% of electronic adhesive tapes are imported. Therefore, the industry believes that there is huge room for domestic adhesive tapes. In the next few years, there will be a lot of room for domestic adhesive tape shopping malls. In the meantime, general-purpose products ( Such as BOPP adhesive tape, PVC electrical insulation tape) The annual growth rate is estimated to be 4% ~ 5%, the annual growth rate of a batch of high-tech products such as special adhesive tape, high temperature resistant adhesive tape, high performance protective film tape and PET adhesive tape is estimated to be 7% ~ 8%. The higher requirements for the product characteristics and new functions of adhesive tapes in the medical and health, electronic and electrical industries will promote the in-depth development of the domestic adhesive tape industry. Adhesive tape enterprises are now very optimistic about the shopping malls of pressure-sensitive adhesive tapes and Hot Melt Adhesive. Some test strips and consumables used in the medical industry cannot be separated from pressure-sensitive adhesive tapes, while the adhesive materials used in the electronic industry, it is mainly in the aspect of double-sided adhesive tape, including sponge glue, glass glue, fiber adhesive tape, etc. To sum up, China's domestic adhesive tape shopping malls still need to be developed, and there is huge room for development. Adhesive tape enterprises can pay more attention to these downstream production needs and make preparations, competing for the next year's adhesive tape mall profits doubled. In the future, the packaging industry will be carried out very quickly in the era of the Internet. People will have higher requirements on packaging and appearance. Therefore, because the tape and packaging industry are jointly carried out. 1. The traditional style has regained its vitality. The old style of product packaging not only plays an important role in the trend, but also gives people a sense of security. Based on this, many brands and products can easily get the attention of customers, because they know that they can be trusted by the masses, and the packaging happens to be able to convey this key message. 2. Characteristic packaging is beginning to prevail at present, characteristic packaging has become one of the effective tools for PVC electrical insulation tape manufacturers to attract customers. Brand suppliers begin to go through the internet and communication media to improve the influence of enterprises. Customers have a deeper and more thorough understanding of the word 'private customization' than before. For example, Heinz ketchup, which is popular in the United States and labeled with personal names, is very popular because you can give it as a gift to your friends and lovers. At the same time, the advancement of skills makes the product more creative, the cost is lower, and the characteristic packaging is very good to reflect the vitality of the packaging industry. 3. Sub-packaging is emphasized. In order to achieve the success of the store, brand owners need to understand the potential needs of customers. After product packaging, it can also help customers distinguish detailed quantities without knowing how much they use, which makes product packaging look even more 'CUTE '. PVC electrical insulation tape price 4. Creative packaging is popular. For brand owners, a good packaging is intended to win customers' attention on supermarket shelves and promote their ultimate purchase, the so-called 'love at first sight '. In order to achieve this intention, brand owners must convey the uniqueness of products when advertising. Similarly, some liquor brands choose to adopt old-fashioned planning concepts to deliver reliable signals to customers. Loyalty, conciseness and cleanliness are all important information that brands want to deliver to customers. 5. Skills are constantly advancing. Now, skill innovation has produced a huge driving force in the packaging industry. After all, how should we apply these innovative skills to detailed packaging? Natural and concise planning and packaging rich in green and environmental protection concepts will always win the recognition of customers, and packaging focusing on functionality will also surprise customers.
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